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Below is the playlist of examples of videos that we produced for clients. You can use the bar at the bottom of the video to fast forward to the next.

The use of videos in marketing can increase sales by up to 85%. Videos are portable and are used in social media, on websites, and in email blasts. Video is also highly engaging and is one of the most effective conversion tools and helps you to convert sales. Augur promotes and distributes your video for greater brand awareness and to generate sales leads. These campaigns highly target your potential new customers and are search optimized for increased exposure.

VIDEO MARKETING BEST PRACTICES

  • Videos under two minutes long get the most engagement. (Wistia)
  • 85% of Facebook videos are watched without sound, while 60% of Instagram Stories are watched with the sound on. (Instagram)
  • Google Chrome blocks autoplay ads as a way to make the 82% of consumers that hate autoplay stick around. (Marketing Land)
  • 33% of viewers will stop watching a video after 30 seconds, 45% by one minute, and 60% by two minutes. (Ad Age)
  • 65% of viewers skip online video ads as soon as possible. (CNBC)
  • 93% of marketers use video. (SingleGrain)
  • 73% of B2B marketers say video positively impacts their ROI. (Tubular Insights) -bitable

VIDEO MARKETING BEST PRACTICES

Marketers who use video grow revenue 49% faster than non-video users. … Social video generates 12 times more shares than text and images combined. Views on branded video content have increased 258% on Facebook and 99% on YouTube as of June 2017 -tubularinsights

MARKETING VIDEOS CAN TAKE MANY FORMS, SUCH AS:

  • Explainers
  • Presentations
  • Video blogs (vlogs)
  • Tutorials
  • Webinars
  • Ads
  • Customer testimonials
  • Interviews
  • Live streams
  • Product videos
  • Live video

VIDEO TRENDS

  • 81% of businesses use video as a marketing tool — up from 63% over the last year. (Hubspot)
  • 6 out of 10 people would rather watch online videos than television. (Google)
  • Mobile video consumption rises by 100% every year. (Insivia)
  • By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. (Cisco)
  • 78% of people watch online videos every week, and 55% view online videos every day. (HubSpot)
  • A Facebook executive predicted that their platform will be all video and no text by 2021. (Quartz)
  • YouTube is the second most popular website after Google. (Alexa)
  • Users view more than 1 billion hours of video each day on YouTube. (YouTube)
  • 59% of executives say they would rather watch a video than read text. (Wordstream)
  • 75% of all video plays are on mobile devices. (eMarketer)
  • Viewers retain 95% of a message when they watch it in a video, compared to 10% when reading it in text. (Insivia)
  • 72% of customers would rather learn about a product or service by way of video. (HubSpot)
  • People are 1.5 times more likely to watch video on their mobile phones. (Facebook)
  • 92% of users watching video on mobile will share it with others. (Wordstream)
  • By 2020 there will be close to 1 million minutes of video crossing the internet per second. (Cisco)
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